This is my personal Tumblr for random images found online. Mostly Sci Fi Related.
In order to protect their dominant market share, Keurig makers Green Mountain Coffee Roasters has been on a bit of an aggressive tear of late. As with computer printers, getting the device in the home is simply a gateway to where the real money is: refills. But Keurig has faced the “problem” in recent years of third-party pod refills that often retail for 5-25% less than what Keurig charges. As people look to cut costs, there has also been a growing market for reusable pods that generally run anywhere from five to fifteen dollars.
Keurig’s solution to this problem? In a lawsuit (pdf) filed against Keurig by TreeHouse Foods, they claim Keurig has been busy striking exclusionary agreements with suppliers and distributors to lock competing products out of the market. What’s more, TreeHouse points out that Keurig is now developing a new version of their coffee maker that will incorporate the java-bean equivalent of DRM — so that only Keurig’s own coffee pods can be used in it.
Friends don’t let friends use pod coffee makers.
FRIENDS DON’T LET FRIENDS USE POD COFFEE MAKERS.
so…what I’m reading is that soon, Keurig will fail, as other pod coffee offshoots take over the market due to choice.
The logical fallacy that leads companies to DRM is the paranoia that there is some ultimate profit that is being missed out on. While slightly true (there is almost always more profit to be made) the problem comes into the reaction…you don’t make profit forcing people to buy your product…you CAN but think of it this way, would things like Facebook, Twitter, hell…Tumblr have been nearly as successful if they had FORCED you to use it…ala G+. DRM is simply a company crying to it’s mommy about “I don’t want anyone to play with my toys but ME” and it’s a shame. We live in a digital age that is growing by leaps and bounds every day. Hell, we live in an age where we could conceivably have Keruig coffee makers singing out our iTunes playlist while charging our Android phone if we could just get past the fact that the reason we have so many choices is simple market equality. Just because I don’t want to buy YOUR product doesn’t make YOUR product any less viable in the market. If your product isn’t selling because Product B is better, then INNOVATE and make your product BETTER than Product B. This is where economy drives innovation, this is where the things of the future become reality and this is where our future becomes brighter. Market competition has driven us from a point where we had wired telephones and televisions with tiny screens to a point where I can surf the internet on my cell phone, wire free, and watch television on a screen that’s bigger than I am!
I want the product I can use, every time I use it, without logging into the damn thing every day. I’ve yet to see a DRM roll-out that worked 100%. I want to OWN the products I spend money on, not just rent them from their manufacturers. I want to OWN the music I buy, the movies I buy. I’m tired of RENTING things that are deliverable without any loss of quality. In the age of VHS, when we would rent them from the local Blockbuster and be annoyed when they were so old they were hard to watch…yeah, renting makes SENSE in those situations. But when your DRM locks down something that I have spent my money on to OWN, but you are telling me that I can only play it on the systems you deem “worthy” then that’s not Ownership…
DRM is the death of Ownership, the kid throwing the temper tantrum, and the death of innovation all rolled into one. Until the market stands up and says “no more” vote with your dollar, not with your ballot…seems to be the only thing they will bloody listen to anymore.
Colonel Henrietta Wraithfield — not bad.
Sir Ambrose Supperbottom, at your service.
One I like for once!
Sir Archibald Knightshold.
It can double as my gay porn name.
The Earl Ambrose Clankingfeather? Not exactly line-streamed, that.
Baroness Lenore Supperwaddle.
Countess Dorcas Rumblefield. I like it except for Dorcas, what kind of name is that? What about first letter of last name, Ursula? Meh. Other last name? Millicent. That’s better. Countess Millicent Rumblefield. I’m allowed to change it if I want…
Colonel Ambrose Wraithwaddle
Gender and Sexuality Studies:
Computer Science and Engineering:
Choaked at Theater